Reimagining butter for today’s kitchen
Innovation isn’t only about new flavors — it’s about how dairy fits into real kitchens. A great example is our line of tub butter products. Introduced 23 years ago to give consumers a butter product that spreads straight from the refrigerator, these products remain among our most popular offerings.
Flavored butter spreads take convenience a step further. Favorites like Cinnamon Sugar, Garlic & Herb, and Honey continue to delight fans, while Every Little Thing® Butter Spread — our take on “everything bagel” seasoning — returns for a limited time as part of our rotating flavor strategy. Pumpkin Pie Spice will also be back on shelves this fall.
In 2022, we introduced Land O Lakes® Butter Balls, half‑tablespoon portions designed for everyday cooking. Inspired by the surge in at‑home cooking during the pandemic, butter balls reflect consumers’ ongoing desire for simple, flavorful meal prep using butter.
Land O’Lakes also has half‑sticks of salted and unsalted all‑purpose butter. Individually wrapped to taste fresher longer, half‑sticks show how format innovation can be just as powerful as recipe innovation — small changes in shape and packaging can unlock new uses and keep a classic product relevant.
And whether in half‑stick or full‑stick form, our FlavorProtect® Wrapper helps preserve butter’s delicate flavor over time.