"I believe the role of marketing and brands is to drive sustainable growth. We have some of the most amazing iconic and emerging brands at Land O’Lakes and we are engaged in work that is purpose driven and critically important for the future of our country and our planet. In fact, our story is second to none and I want us to be loud and proud about activating that story across the enterprise to benefit our members, our owners, our consumers and our employees."
Heather serves as the Chief Marketing Officer, overseeing B2C and B2B branding and marketing strategy, messaging development and execution excellence and is responsible for building marketing competencies across all businesses and geographies. She also has oversight for FLM Harvest, a wholly owned subsidiary of Land O’Lakes, Inc.
Prior to joining Land O’Lakes, Heather was the Chief Marketing Officer for the Harley-Davidson Motor Company. Her career has spanned a wide range of brands and categories including airline, financial services, pharmaceuticals, automotive, food and beverage, pet care and more. She has been recognized by Forbes as one of the world’s most influential CMOs in both 2018 and 2019.
Heather was born in Scotland and grew up next to her uncle’s farm where she developed her love of animals – especially horses and dogs. A self-confessed gearhead at heart, she has a true passion for anything with a motor but particularly for those with two wheels.
London City University
Harley-Davidson Motor Company